June 2nd, 2019
Best Social Media for Boutique Businesses
If you are a boutique business, it can be challenging to figure out which social media to be on. If you aren’t sure whether or not you are a boutique business, just think small bakery or retail clothing store – a local small business with a real location in a shopping district. Anyways, according to this article, the best social media platforms are:
- Instagram: “Boutiques will gain followers and loyal customers in the short-term, and can use the platform to act as a personalized version of their website, deepening connection with customers in the long run.”
- Yelp: Because of the locality of your boutique, it would be beneficial to be on yelp for customers to easily find you. Also, in our professional opinion, it’s a great source to gain additional SEO exposure and visibility.
- Pinterest: “Carefully selected, and curated, boards can serve as a source of inspiration for the local creative community, while also attracting niche customers and clients to interact with the boutique business.”
- Facebook: Basically, everyone is on this platform and it is really beneficial for people to see when searching for your business name.