November 2nd, 2019
Instagram is Now Providing Tips to Help Marketers Maximize Their           On-Platform Efforts

Instagram is now providing tips to post the best pictures possible

Instagram is on the rise and more brands are looking to make an Instagram presence, and market their products via Instagram stories, posts, and videos. Instagram says that 80% of its users follow at least one business and 60% of users regularly discover new products. Furthermore, 75% of users have taken action after seeing brand content on the platform. They recently have published a set of platform pointers and notes to help marketers create more resonant content and build a stronger presence.
 
First, they have provided a set of tips for image composition that includes notes on how to maximize your visual presentation. For example, one of the tips says to use space to spotlight your subject. Adding space around the subject will make it stand out. Another one is to experiment with light at different times of the day. You can utilize daytime, sunset, and nighttime shots in different ways that appeal to your follower's eyes. Instagram also provides a set of tips on how to sell products on its platform. Some of the tips include; Tease products ahead of the launch, use a countdown sticker on your stories, and make products available for sale on launch day. These pointers will give you a better approach to maximize your Instagram brand presence. As with all social media platforms it still takes planning, consistency and time to elevate your brand on social media
 
To read more about Instagram's tips to help your brand be successful on their platform, click here.